Secret Tesla Meetings: Is This How Apple Will Innovate?
Apple (NASDAQ:AAPL) and Tesla Motors (NASDAQ:TSLA) seemingly have nothing in common, but they are two of the most innovative companies. Just about everybody knows what Apple does: It’s one of the greatest technology companies in history. Apple designs, manufactures, and markets mobile devices, personal computers, and portable digital music players, as well as a variety of related software, services, peripherals, networking solutions, and third-party digital content and applications.
Surely everyone has heard of its products like the iPhone, iPad, Mac, iPod, and Apple TV. It also has a portfolio of consumer and professional software applications its own iOS and OS X operating systems, iCloud, and a variety of accessory, service, and support offerings. But what could this have to do with TSLA, a manufacturer of eco-friendly vehicles? I suspect that TSLA might be interesting in incorporating the technology of Apple directly into the vehicles, most likely harnessing iTunes and the use of the digital personal assistant, Siri. This is likely the case, because Apple has met with other automakers to incorporate its technology.
How do we know that Apple and Tesla might be working on something? Well, just this weekend, we learned that Apple’s merger and acquisitions chief, Adrian Perica, met with Tesla’s chief executive, the great innovator and entrepreneur, Elon Musk, in 2013. At the time, there were rumors that Apple could make a bid for the electric carmaker. This news was first reported by the San Francisco Chronicle in its online edition Sunday morning, citing an anonymous source.
The report suggested that a high-level meeting between two major Silicon Valley players is a sign that Apple is very interested in Tesla. There has always been chatter about the two coming together. Adnaan Ahmad, an analyst at the investment bank Berenberg, went as far as to write an open letter in October to Apple CEO Tim Cook, calling on him to buy Tesla at a time when Apple was coming under intense pressure to put its billions of cash to better use.