Zumiez Earnings Call Insights: Blue Tomato and Black Friday Guidance

Black Friday

Dorothy Lakner – Caris & Company: I wondered if you could just give us a little bit of color on – a little bit more color I guess on Black Friday, how it was different from last year, particularly in terms of the genders with junior’s being positive, but everything else negative, so is there something in particular that would explain that, just what kind of trends did you see either surprised you or they were different from that from what they were a year ago?

Richard M. Brooks – CEO: Sure Dorothy, I’ll take a shot at that. First to reiterate what Chris said is that true as we would define that weekend, which is now – now we have to say Thursday, starting on Thursday through Sunday, we were up approximately in the low – somewhere in the low single digits, so we actually comped positive across those four days. We were slightly more promotional, very slightly I would add, more promotional across those days and we saw improvement in our business, and I would tell you that we saw that pretty much across most categories probably with the exception of our snow business. So, that’s probably as much I can give you relatively speaking right. For the month women’s was better, it would have been again sequentially better over that weekend.

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