Who’s Trying to Steal Apple’s iPhone 5S Thunder?
It’s been awhile since Apple (NASDAQ:AAPL) has unveiled any new products, and hype for its iPhone 5S has reached a fever pitch — techies are obsessing over every tiny leak and rumor related to the new smartphone. But Apple’s competition is looking to steal some of the spotlight away from the new iPhone. The iPhone 5S is set to be launched on September 10, and Apple rivals Sony (NYSE:SNE) and Samsung (SSNLF.PK) are preparing to unveil their own new products before the new iPhone’s release, according to a report from Bloomberg.
Both Sony and Samsung are planning big product launches for September 4 — less than a week before Apple’s rumored iPhone 5S release. According to Bloomberg, Samsung has beaten Apple and other tech companies to the smart watch market.
Samsung’s smart watch, called the Galaxy Gear, will be able to function like a smartphone with the ability to take calls, answer emails, and browse the Web. Sony is releasing its updated Xperia smartphone, which will have improved imagery sensors similar to the ones in Sony cameras and TVs. As for Apple, it’s thought that in addition to the iPhone 5S, a new version of the iPad and a cheaper iPhone designed to appeal to emerging markets called the iPhone 5C will also be unveiled on September 10.