Want to Score a McDonald’s Deal? There’s an App for That
Are you looking for a deal on your McDonald’s (NYSE:MCD) Big Mac? You’re in luck — there’s an app for that. Or at least there will be, as long as the world’s largest fast food chain sees success with its newest sales strategy.
According to the Chicago Tribune, McDonald’s is testing a mobile application called McD in 1,000 stores that sends customers offers they can redeem with their phones at participating locations. Users can’t pay or order with the app, but they can clarify what kind of deals they are interested in, meaning a vegetarian won’t get a deal for a buy one, get one a Big Mac, and a burger-loving carnivore won’t get $1 off the next salad.
The Oak Brook, Illinois-based company started testing McD about a year ago in San Francisco, and now St. Louis and Boston also host participating stores. Spokeswoman Lisa McComb said to the Tribune that the app can be downloaded anywhere, but consumers can only cash in on deals in participating areas.