This Is What Ford’s Record October Looked Like
October is over, and it’s official: Ford’s (NYSE:F) U.S. retail sales weren’t haunted. In fact, they were the best the automaker has seen since 2004, and the company is hoping that success will only continue.
The Dearborn, Michigan-based auto giant reported on Friday that Ford’s total sales rose 14 percent in October, ushering in total sales of 191,985 vehicles. The company’s retail sales were also up 15 percent at 142, 487 vehicles, making it the best retail sales month Ford has registered since 2004.
The U.S. automaker has been eager to prove its resurrected success to consumers in both the United States and abroad, and with this latest sales figure, it is evident that the company got what it wanted. Ford recorded sales across the board — purchases of passenger cars were up 19 percent, trucks were up 14 percent, and utilities were up 9 percent.
John Felice, vice president of U.S. marketing, sales, and service for Ford, said in a press release: “October was simply an outstanding retail performance, as consumers continued to choose Ford for great fuel efficiency, styling and value at all levels of the market. The combination of great new products, such as Fusion and Escape, along with the strength of our dealers helped us achieve our best October retail sales month since 2004.”