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Sales of enterprise software suppliers such as Microsoft Corporation (NASDAQ:MSFT), Oracle Corporation (NASDAQ:ORCL), and SAP AG (NYSE:SAP), could be impacted by a July European Commission court decision that permits the re-sale of software licenses, as cost-sensitive firms go for second-hand copies selling at a 30 to 70 percent discount. The winning party in the ruling was the Germany firm UsedSoft, which says it has seen demand triple following the decision; the majority of United States software contracts disallow the re-sale of licenses.
Don’t Miss: iPhone 5 Hype Lets Apple Flirt With $700.
Shares of Velti (NASDAQ:VELT) take off, following word that of a $27 million, 2-year agreement to help run a mobile ad campaign for an unnamed “major U.S. brand.” For a company that is expected to
generate revenue in the current year of only $293 million, it’s not a bad deal.
International Business Machines Corp. (NYSE:IBM) has reached a multi-year agreement with Ameriprise Financial, Inc., through which IBM will continue to support the latter’s technology infrastructure with a clear concentration on maintaining strong reliability, along with incorporating innovative new technologies.
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