Insiders are generally long-term investors due to restriction in making short-term profits. In contrast, wealth management institutions always have short-term investment. Wall St. Watchdog reveals information regarding the insiders and institutions which recently decreased stock shares of Starwood Hotels & Resorts Worldwide Inc. (NYSE:HOT).

SEC data indicate these insiders have sold Starwood Hotels & Resorts Worldwide Inc.’s stock since 06/30/2011:

• Avril Matthew E: act as President, Hotel Group. On 09/15/2011, sold 23,864 shares, worth $1,073,900.
• Van Paasschen Frits D: act as President and CEO(Click HERE for the list of stocks that their CEOs have bought). On 10/10/2011, sold 17,181 shares, worth $723,800.

SEC data indicate that these institutions significantly reduced their stock shares of Starwood Hotels & Resorts Worldwide Inc. in Q3 2011:

• ARTISAN PARTNERS HOLDINGS LP: On 06/30/2011, held 2,904,700 shares, worth $162,779,388. On 09/30/2011, held 0 shares.
• ATALANTA SOSNOFF CAPITAL, LLC: On 06/30/2011, held 2,226,236 shares, worth $124,758,265. On 09/30/2011, held 0 shares.
• GEM REALTY ADVISORS, LLC: On 06/30/2011, held 1,255,400 shares, worth $70,352,616. On 09/30/2011, held 0 shares.
• VIKING GLOBAL INVESTORS LP: On 06/30/2011, held 1,253,100 shares, worth $70,223,724. On 09/30/2011, held 0 shares.
• CITADEL ADVISORS LLC: On 06/30/2011, held 805,725 shares, worth $45,152,829. On 09/30/2011, held 0 shares.

About the company: Starwood Hotels & Resorts Worldwide, Inc. owns, manages, and franchises luxury and upscale hotels throughout the world. The Company also develops and operates vacation interval ownership resorts.

Competitors to Watch: Marriott Intl., Inc. (NYSE:MAR), Hyatt Hotels Corporation (NYSE:H), Wyndham Worldwide Corp. (NYSE:WYN), Choice Hotels Intl., Inc. (NYSE:CHH), Silverleaf Resorts, Inc. (NASDAQ:SVLF), Bluegreen Corporation (NYSE:BXG), Red Lion Hotels Corp. (NYSE:RLH), Gaylord Entertainment Co. (NYSE:GET), and InterContinental Hotels Group PLC (NYSE:IHG).

(Note: Data regarding Starwood Hotels & Resorts Worldwide Inc.’s stock holdings are sourced from whalewisdom.com. All data are assumed to be accurate.)

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