Sprint’s Head is in the Cloud

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Google (NASDAQ:GOOG), Apple (NASDAQ:AAPL), Amazon (NASDAQ:AMZN), AT&T (NYSE:T) all have it, and now Sprint (NYSE:S) wants one of its own. Cloud computing is the latest dream for the wireless provider, which has enlisted the help of Cisco (NASDAQ:CSCO) to provide its new service.

Sprint and Cisco will get together to develop a hosted and managed unified communications solution for mid-sized and large businesses. The Sprint Complete Collaboration hopes to include IP and video telephony, integrated messaging, collaboration tools, user endpoints, and mobile integration.

“We’re going to give our customers end-to-end, fully managed unified communications, with SIP trunking, and enhanced mobile integration,” Sprint’s director of product management and development, Mike McRoberts, told FierceEnterpriseCommunications. “We recognize most of our customers don’t want to be tied to a phone in the office, they want to take their smartphone with them.”

Sprint and Cisco are relying on the voice-over Internet Protocol and streaming media system, SIP trunking, to stand out in the crowd. They want a more agile platform that costs less and involves a single point of contact.

“This is the first of several cloud-based services Sprint will launch this year leveraging our award winning all-IP network,” Sprint vice president Mike Fitz said in a statement.

To contact the reporter on this story: Aabha Rathee at staff.writers@wallstcheatsheet.com

To contact the editor responsible for this story: Damien Hoffman at editors@wallstcheatsheet.com

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