Samsung’s Next Galaxy Is Taking This Hint From Apple
In a January 6 interview with Bloomberg, Lee Young Hee, the executive vice president of Samsung’s (SSNLF.PK) mobile business, gave the world insight on how the smartphone manufacturer is preparing its latest high-end handset — the upcoming Galaxy S5 — to compete with Apple’s (NASDAQ:AAPL) iPhones.
The device she described will be paired with a new wearable device, a further evolution of the Galaxy Gear smartwatch, and it could boast iris recognition technology, a biometric authentication application similar to Apple’s Touch ID feature. Industry rumors also suggest that Samsung will take another hint from the iPhone maker, as well: According to SamMobile, the latest Samsung offering will not be a single smartphone but a bifurcated smartphone lineup featuring a metal-clad premium edition and a cheaper plastic model.
Sales of Samsung’s flagship Galaxy S4 slowed after Apple released the iPhone 5S and 5C, and it’s clear the South Korea-based technology company is not only looking to significantly differentiate its upcoming handset from the device’s predecessor but also follow Apple’s lead, or so it appears from Hee’s comments and industry reports.