No LOL From Health Officials: ‘Dumb Starbucks’ Gets Shut Down

  Google+  Twitter | + More Articles
  • Like on Facebook
  • Share on Google+
  • Share on LinkedIn

When we first heard that a parody coffee shop named ‘Dumb Starbucks’ had popped up in LA, we figured that the masterminds behind the operation probably were not the biggest fans of Starbucks (NASDAQ:SBUX) coffee. Makes sense, right? But as it turns out, Dumb Starbucks executives actually don’t hate the ubiquitous cafe. Instead, they maintained Monday, “We love Starbucks and look up to them as role models. Unfortunately, the only way to use their intellectual property under fair use is if we are making fun of them. So the ‘dumb’ comes out necessity, not enmity.”

Oh. Well, that clears some things up, but certainly not all of it. Luckily, USA Today got the inside scoop. The publication reported Tuesday that it is actually Comedy Central comic Nathan Fielder who is the man behind the pop-up Starbucks parody, and after significant heckling from reporters Monday afternoon, the comedian admitted that he opened up Dumb Starbucks to shoot segments for his Comedy Central reality show series, Nathan For You.

Though Fielder eventually came clean about the real purpose behind the Dumb Starbucks operation, it was still hard for reporters to get a straight answer from the comedian Monday, and at one point he claimed he was going to open a second Dumb Starbucks in Brooklyn next week, while hoping to keep the LA location “open forever.”

It sounds like a dream, but one the Los Angeles Health Department quickly interrupted Monday when they arrived on the Dumb Starbucks scene and told employees to stop serving coffee. Health officials closed Dumb Starbucks for operating without a permit, and many consumers were forced to go home empty-handed, without their Dumb Espressos.

More Articles About:

To contact the reporter on this story: To contact the editor responsible for this story:

Yahoo Finance, Harvard Business Review, Market Watch, The Wall St. Journal, Financial Times, CNN Money, Fox Business