New Audi Vehicles to Run on Android

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Audi A8

Google Inc. (NASDAQ:GOOG) is partnering with German automaker Audi AG to create a dashboard information and entertainment system for a car based on the tech giant’s Android operating system. The new tech will be displayed at the Consumer Electronics Show in Las Vegas next week, according to people familiar with the matter who spoke to The Wall Street Journal.

Audi is just one of the companies Google will announce it’s working with on the connected car project. Chipmaker Nvidia (NASDAQ:NVDA) is also expected to be a partner, in addition to other auto companies. The system will reportedly allow car owners to access music, navigation, and apps similar to those on Android smartphones.

Google is racing to beat rival Apple (NASDAQ:AAPL) in providing smartphone-like systems in cars based on their competing operating systems. Apple announced in June that it was partnering with Honda (NYSE:HMC), General Motors (NYSE:GM), BMW, and Mercedes-Benz on dashboard systems that interact with iOS devices, the Journal reports.

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