Netflix’s Agreement with Warner Bros., Target’s Dramatic New Ads: Consumer Business Recap

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Netflix (NASDAQ:NFLX): Closing price $99.20

On Monday, Netflix and and Warner Bros. Television Group said that they have reached a licensing agreement which permits the former’s members in the United States to view complete previous seasons of serialized dramas produced by Warner Bros. for top broadcast and cable networks. Among the shows that Netflix will feature next year will be Revolution, a drama for NBC by J.J. Abrams’ Bad Robot Productions, set in a post-apocalyptic America, which was the number one new series of the 2012-13 television season; and Political Animals, the USA Network miniseries starring Sigourney Weaver in a Golden Globe and Screen Actors Guild Award- nominated role as a former First Lady serving as Secretary of State.


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