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September has been a crazy month for mobile phone announcements. There was the Apple (NASDAQ:AAPL) iPhone 5 event, the Microsoft (NASDAQ:MSFT) and Nokia (NYSE:NOK) announcement of the Lumia 920 running Windows Phone 8, and Google’s (NASDAQ:GOOG) Motorola released the latest battery of Android phones. Today, Motorola has apparently already made its own phones obsolete by “introducing the powerful Motorola RAZR i with Intel inside.”
The highlights here are that the phone is apparently incredibly fast, and won’t be available in the United States at first. The device rocks an unbelievable 2.0 GHz Intel Atom processor, a 4.3-inch display, and will launch with Android 4.0 Ice Cream Sandwich – upgradable to Jelly Bean. The phone will be available beginning in October in select European and South American markets.
Motorola is the number four phone manufacturer, behind Samsung, LG, and Apple. With a drop in market share between April and July in 2012, Google’s acquisition will need to capture over 5 percent share before it can seriously challenge Apple’s number three spot. But Google’s Android is on the climb with 52.2 percent of the platform market, and there’s no reason Motorola can’t ride those coat tails. Apple’s iOS 6 will only ever be as popular as its devices.
Apple is the media darling right now, but Google just put four Android devices into the market pretty much at once. Simply having such a broad selection of phones could be an edge against the Apple ecosystem. We won’t be forgetting about Windows Phone 8 and the Lumia 920, but it’s hard to make waves when the two top giants are fighting for first.
Shares of Apple (NASDAQ:AAPL) closed at $701.91, up 0.30% Tuesday.
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