Is the New Mac Pro Already Passé?
Apple (NASDAQ:AAPL) has recently been running a Mac Pro teaser in theaters across the country that promises viewers that the new, futuristic-looking desktop computer will be available this fall. While some reviewers criticized the odd circular design of the new Mac Pro, others commentators wondered why Apple is even bothering to launch a new desktop computer.
ReadWrite’s David Sobotta is one tech commentator who believes that Apple is flogging the proverbial dead horse by launching a high-end desktop computer in the age of cloud-computing. He notes that, “Today’s Mac Pro would have been a supercomputer — in 2003. Nowadays, it doesn’t come close to ranking. Computing power has moved to the cloud.”
Not only is the Mac Pro a throwback to an outdated era of desktop-computing, Sobotta thinks that Apple long ago, “gave up on marketing desktop supercomputers when they moved from PowerPC chips to putting cookie-cutter Intel (NASDAQ:INTC) inside.” He also points out that the Intel-based Mac Pro is out of step with the Cupertino-based company’s overall product lineup and is incongruous with the increasingly “simplified interface” of Apple’s operating systems.