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In his estimation, the company’s Nook Media Division is also well-positioned. Regarding the newly launched 7-inch Nook HD and 9-inch Nook HD plus, Lynch said the devices were the “best products invented for reading.” He further noted that the two new tablets have had great reviews, and they have. According to the Huffington Post, the devices offer “better screens, lighter weights, and a better reading and shopping experience” than Amazon’s Kindle.
When asked by Lapin about the future of the company’s retail business, Lynch detailed how the company was diversifying its bookselling business by expanding into games and gifts.
At an investor presentation in October, Lynch made a similar argument, predicting that physical books will not go “away anytime soon.” He did however acknowledge in the interview that the holiday season will be a big test for the company.
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