Is Apple’s Golden Memory Its Main Selling Point?
Not everyone is looking down on Apple (NASDAQ:AAPL) lately. Though the company has received negative attention for its stock’s downward slide and the weakening image of its iOS in the shadow of Google’s (NASDAQ:GOOG) Android, some analysts still find value in some of Apple’s particular assets.
Apple’s iPhones still have a strong presence in the U.S., but Android-powered smartphones quickly swept over the world to top iOS-powered devices as the most sold in 2012. It’s a trend similar to the one that helped Microsoft’s (NASDAQ:MSFT) Windows-based PCs stormed the market and pushed Macs out of the way several decades ago.
But, Apple may have a surprising bit of business that it can hang onto and use to continue making itself valuable: memory. Data storage isn’t a small business, and given that most computing devices require some amount of data storage space, Apple has had a chance to make money off of that need.
And it’s done quite a successful job of raking in money at a high margin on data storage. Since a 32GB iPad mini costs $100 more than one with 16GB of storage, despite the fact that every other feature remains exactly the same, Apple manages to make an extra $100 dollars on memory that could be worth less than $10…