Intel’s McAfee Name Change Relieves Eccentric Creator
Intel (NASDAQ:INTC)-owned security company, McAfee, is getting a branding makeover. The company’s name will be changed to “Intel Security,” making it much easier to recognize as a subsidiary of Intel. This rebranding process will start right away, however, it may take some time to be fully implemented, according to TNW. For those who are familiar with the present logo — the red shield with the white capital “M” on it — the old shield will remain a constant.
TNW reports that the Chief Executive Officer of Intel, Brian Krzanich, announced the change Monday. Intel bought McAfee in 2010 for $7.7 billion — a cash payment, according to TNW. The founder of McAfee, John McAfee, left the company years ago, and has since grown rather tired of his product. John McAfee put a well-seen video up on Youtube discussing in less than professional terminology just how much he dislikes his product.
“Though I’ve had nothing to do with this company for over fifteen years, I still get volumes of mail asking ‘how do I uninstall this software?’” McAfee said in the video, answering with the light of a cigarette, “I have no idea.”