Here’s How iOS 7 Takes the Cake in the Hunger Games: OS Edition
The launch of Apple’s (NASDAQ:AAPL) new iPhone 5S and 5C devices was a momentous occasion for tech consumers nationwide, just ask those who set up camp outside Apple stores days before the smartphones become available on Sept 20.
But while no one had to form a single file line for Apple’s other new offering, the iOS 7, many analysts still maintain that the operating system’s success is even more pivotal to Apple’s business than the iPhones are. That’s because, while not all Apple users will be lucky enough to get their hands on the iPhone 5S or 5C, many more will have access to the iOS 7 — as long as their devices support it.
Now that the operating system is a week old, it’s interesting to analyze how it stacks up next to other companies’ similar offerings as well as its own forefathers. Technology consultants from Pfeiffer Consulting performed a series of tests as they compared quantitative user experience data from users of Apple’s iOS 7, iOS 6, Microsoft’s (NASDAQ:MSFT) Windows 8, Samsung’s Android variant, and BlackBerry’s BlackBerry 10, and as they focused on key areas including the operating system’s cognitive load, its efficiency and integration, options for customizations, and user experience friction, they found that Apple largely came out on top in all categories. Let’s take a look at how the 5 operating systems match up, and where the iOS 7 especially shines.