Google Glass Gets Health Insurance
Google (NASDAQ:GOOG) has teamed up with the nation’s largest provider of eye care insurance to extend coverage to frames and lenses made for glasses that are mounted with Google Glass, according to a report from the New York Times. Optical insurance provider VSP has made a deal with Google to subsidize the cost of Glass-specific lenses and frames.
“We know our 64 million members are seeing and hearing about Google Glass and how it will affect their lives and vision, so we are really focusing on the eye health management perspective,” said Jim McGrann, president of VSP Vision Care, VSP’s insurance division, to the Times. “We see this whole concept of smart eyewear continuing to evolve as an opportunity to provide instant information.”
Google’s design team, headed by Isabelle Olsson, has created four different versions of frames for Glass and two styles of clip-on sunglasses. The different styles and colors make for 40 different possible combinations, Steve Lee, product management director for Google Glass, told the New York Times. Olsson was hired along with a group of female fashion experts to help Google make Glass into a fashion statement and thus make people more willing to wear a device that’s been perceived as being a mark of incredible nerdiness.