Former NBA Players Aim for Obamacare Slam Dunk

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Source: http://www.flickr.com/photos/otto-yamamoto/

Source: http://www.flickr.com/photos/otto-yamamoto/

Magic Johnson wants you to buy health insurance. The former-NBA player appears in a commercial, explaining how people can use Healthcare.gov to compare plans and purchase coverage. Johnson isn’t the only basketball star who has signed on to promote health insurance. Alonzo Mourning has an advertisement as well. Mourning describes his own person health issues, a serious kidney disease discovered during a routine check-up. He wants others be be able to benefit as he did from health coverage.

According to data provided by Health and Human Services, between October 1 and December 28, nearly 2.2 million people signed up for insurance using the exchanges. Approximately one-quarter are between the ages of 18 and 34. Total enrollment, and that by young adults, are below expectations. People who want to avoid the penalty imposed by Obamacare have until March 31 to sign up for insurance.

The ads featuring Johnson and Mourning were released on Wednesday. Bloomberg reports each will air on ABC, ESPN, TNT, and NBAtv. The ads were paid for by the federal government, and form part of the Administration’s push to increase enrollment ahead of the March 31 deadline.

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