Ford Tops Canada Auto Market in Record 2013
In a year that saw Canadian auto sales hit record highs, Ford (NYSE:F) was the company taking home the top prize north of the U.S. border, Reuters reports, citing DesRosier Automotive sales stats. The Canada market was buoyed mainly by the strength of truck sales as the overall industry grew 4 percent as a whole in 2013. Ford carried a great deal of that record load with its dominant F-Series truck line.
Ford found itself in perfect position to capitalize on Canadian demand for pickups in 2013. Overall, Canadians pushed truck sales up 7 percent over 2012 sales while car sales showed no marked increase on the year. According to DesRosiers, the Ford F-150 managed to beat out the entire brand sales of companies such as Mazda (MZDAF.PK) and Nissan (NSANY.PK). Overall, Ford sold 122,325 F-Series trucks in Canada in 2013, which marked an increase of 15 percent over 2o12.
Chrysler’s (FIATY.PK) Ram brand was the second-best-selling truck line in Canada on the year, posting gains of 16 percent with 80,248 trucks sold. Though Canadians leaned toward pickups more than any other vehicle, auto buyers showed a marked preference for certain cars.