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Facebook, Inc. (NASDAQ:FB) has fought against allegations by more and more users that it has begun to deliberately suppress posts as a way to gain additional ad money, and Mark Cuban, who has become frustrated with what he views as the site’s increasing the pay-for-play nature of the social network. “The big negative for Facebook is that we will no longer push for likes or subscribers because we can’t reach them all. Why would we invest in extending our Facebook audience size if we have to pay to reach them? That’s crazy,” Cuban stated in ReadWrite. Cuban does not necessarily accuse Facebook of deliberately suppressing posts, but his criticism has surfaced as many others are making that claim. However, a third-party report has stated that posts by pages having over 1 million fans are able to reach nearly one-third of the average amount of fans that a Page having 1,000 to 10,000 fans does.
LinkedIn Corporation (NYSE:LNKD): Soros Fund Management LLC has reported new stakes in both insurer American International Group Inc. and professional social networking site LinkedIn Corp., while purchasing J.P. Morgan Chase & Co. and Citigroup Inc. shares, positions eliminated earlier in the year.
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Groupon, Inc.’s (NASDAQ:GRPN) new deal structure and homepage redesign is expected to enable consumers to search and find offers for products they are immediately interested in purchasing, instead of being forced to wait for a coupon to arrive in their in-box, according to AllThingsD.
Pandora Media, Inc. (NYSE:P): This morning, three very popular Android applications were updated. Pandora was pushed up to version 4.0, which includes various new features such as viewing station details, being able to edit shuffle from the device, and integration with other social network sites. For those using Twitter, Hootsuite and the official Twitter application were updated too. Hootsuite has a new Action Bar and drawer navigation, along with now being able to AutoSchedule posts. Now, the Twitter application possesses tweets that are rich with content (pictures, videos, article previews) on the right in the stream, photo streams through search, and a whole lot more.
Zynga, Inc. (NASDAQ:ZNGA) stock dropped 75 percent since December’s IPO, which had a $9 billion valuation, while numerous online games didn’t interest consumers. According to the Wall Street Journal, Zynga CEO Mark Pincus fought with employee morale, including executive defections and confrontations with employees. Its attempt to hand out additional stock compensation, and other measures, failed. It is yet to be seen if the effort will help Zynga, and the company now has a market cap of $2 billion.
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