Delta and Other Airlines Turn a Buck Right Over Our Heads
It’s obvious to most that there are advantages to first- and business-class seats on airline flights. However, some may not realize that Delta Air Lines (NASDAQ:DAL) and other airlines are capitalizing on the limited availability of overhead compartments. Not everyone will necessarily find space for their carry-on, and as a result, higher paying customers are more likely to be guaranteed this particular convenience.
Andy Jacobs, a Delta customer, told The New York Times that while “There are multiple ways you can improve upon your boarding zone … As a diamond member on Delta, I never have a problem securing space.” What this ultimately means for Delta, and airlines like it, is an additional impetus for customers to spend more money — and therefore an increase in revenues.
Why would checking a bag that doesn’t quite fit in a bin be such a problem? It is, after all, free. “As a chocolate salesperson, I need to bring my bags on the plane so the chocolate won’t melt,” said Jacobs. “When you’re flying to a major customer and you pick up your bags at baggage claim and your samples are melted, that becomes a pretty big problem,” he said.