Can General Motors Head Higher After Recent Headlines?

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With shares of General Motors (NYSE:GM) trading around $41, is GM an OUTPERFORM, WAIT AND SEE, or STAY AWAY? Let’s analyze the stock with the relevant sections of our CHEAT SHEET investing framework:

T = Trends for a Stock’s Movement

General Motors designs, manufactures, and markets cars, crossovers, trucks, and automobile parts worldwide. The company markets its vehicles primarily under the Buick, Cadillac, Chevrolet, GMC, Opel, Holden, and Vauxhall brand names, as well as under the Alpheon, Jiefang, Baojun, and Wuling brand names. It sells cars and trucks to dealers for consumer retail sales as well as to fleet customers in daily rental car companies, commercial fleet customers, leasing companies, and governments.

General Motors’ decision to wind back its relationship with PSA Peugeot Citroen and focus its European efforts on its native Opel brand have led to some management changes that will see Opel CEO Karl-Thomas Neumann put to the test to turn the name around, Reuters reports. Neumann is Opel’s sixth boss in the past 10 years, and he has proven himself to be an invaluable asset to the company. Under his command, Opel was able to secure a multibillion-euro investment from parent company GM, and Neumann has applauded General Motors’ decision to pull the Chevy brand from Europe in order to better focus on Opel and Vauxhall.

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