BMW Exec: Public Chargers Aren’t Crucial to Electric Car Success

  • Like on Facebook
  • Share on Google+
  • Share on LinkedIn


There appear to be two different types of approaches to the growing popularity of electric vehicles forming: there’s the mass-buildout of a supporting infrastructure to help fuel the fleet approach à la Tesla Motors (NASDAQ:TSLA), or there’s the save some money by not doing that because most people charge at home approach, which appears to be BMW’s favored choice.

An executive with BMW said that the success of electric vehicles is not dependent on the proliferation of public charging stations, but on the willingness of consumers to have charging ports installed at their homes. That’s a stark contrast to Tesla’s approach of a mass buildout of its own proprietary charging system across the country — and Europe.

Herbert Diess, a BMW board member, said that electric vehicles will likely be largely used close to home, not for longer trips, therefore negating the need for electricity sources away from the owner’s residence. Diess isn’t just spouting off, however. His statements come based on the usage of BMW’s preliminary EV testing, which indicated that “very few people would use public charging.”

More Articles About:

To contact the reporter on this story: To contact the editor responsible for this story:

Yahoo Finance, Harvard Business Review, Market Watch, The Wall St. Journal, Financial Times, CNN Money, Fox Business