Amazon’s Kindle line was in second place, and was followed in order by Acer Iconia and Iconia Tab, Samsung Galaxy Tab and Note, and Barnes & Noble Nook.
According to IDC, a demographic comparison of tablet owners and smartphone owners showed that the former had a higher percentage of older and less affluent members of the audience. More than 28 percent of tablet owners were age 55 and older versus 20 percent of smartphone owners, while 25 percent came from households earning at least $100,000 annually versus 36 percent among smartphone owners.
Here’s how Apple, Google and Amazon have traded over the 5 past market sessions relative to one another:
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