Apple Recap: War of Words, New Realities, and Steps to Recovery

Tuesday was a good day turned sour for Apple (NASDAQ:AAPL). The world’s largest tech company ended the day down $1.23, or 0.27 percent, at $454.49 after climbing as much as 2.7 percent on Monday. In the absence of major catalysts, the surge seemed to be a function of optimistic speculation that Apple would increase its dividend in celebration of the one-year anniversary of its reinstatement.

Here’s a cheat sheet to today’s top Apple stories:

Is Apple Losing the War of Words to Samsung?

Apple is losing the war of words against Samsung (SSNLF.PK) and Google’s (NASDAQ:GOOG) Android operating system, argued former Apple products division president — now, an Allegis Capital analyst — Jean Louis Gassee in a recent assessment. “Besides its ads, Apple says very little, confident numbers will do the talking. This no longer works as others have seized the opportunity to drive the narrative,” he wrote, criticizing the iPhone maker’s method of publicizing itself.

Regardless of whether this view is correct or slightly extreme, Gassee’s argument is a window into the debate that is currently surrounding Apple… (Read more.)