Apple Price Target: Chop! Chop!

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“[Fourth calendar quarter] iPhone build plans have been trimmed from between 60 million and 65 million to 60 million as assembly issues remain, but this is still higher than our 53 million estimate (Wall Street 46 million-48 million),” Misek wrote. “Our checks indicate that fourth calendar quarter iPad builds have been maintained. The 60 million first calendar quarter iPhone build plan is unchanged but iPads have been cut from 30 million to 25 million.”

CHEAT SHEET Analysis: High Quality Product Pipeline for Future Good News

One of the core components of our CHEAT SHEET investing framework focuses on a company’s upcoming product line. According to Misek, Apple has several possible products in the pipeline, including the next-generation iPhone, a cheaper model of the iPhone, and a television set.

“Several iPhone prototypes appear to be floating around,” he said. The iPhone 5S may include a new “super HD camera/screen, a better battery, and NFC,” as well as an IGZO screen, 128 GB of storage, and between 6 to 8 colors. “We believe there is a good chance that a low-cost iPhone could be introduced at the same event as the iPhone 5S,” he said. “We believe the device would primarily be targeting pre-paid markets, and emerging markets, especially in Asia. We believe the device would have a $200-$250 price point.”

He added that he expected a new iPad to arrive in June, with the move into televisions coming in September or October.

Investing Insights: Analyst on Apple: $900 is Coming!

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