Apple and Samsung: Still Leaving Competitors in the Dust
The race for mobile dominance is an ongoing battle. Handsets continue to gain popularity in the United States as they become an increasing part of our daily lives. However, there can only be so many victors walking off the battlefield.
Who are the Front Runners?
ComScore (NASDAQ:SCOR), a leader in measuring the digital world, recently released data from the comScore MobilLens service that shows key developments in the U.S. mobile phone industry. The survey polled more than 30,000 domestic mobile subscribers to create a ranking of the top players. For the three-month average period ending in October, Samsung ranked as the top original equipment manufacturer, including smartphone and non-smartphone subscribers. The company captured 26.3 percent of U.S. mobile subscribers, an increase of 0.7 percent from the three-month period ending in July.
Apple (NASDAQ:AAPL), the world’s most valuable publicly traded company, followed Samsung with a record market share of 17.8 percent, a 1.5 percent jump from the July ended period. It was the first time Apple surpassed LG Electronics to overtake second place. LG is still close behind with a market share of 17.6 percent, but its share declined 0.8 percent from the previous period. As the chart below shows, Motorola and HTC round out the list with market shares of 11.0 percent and 6.0 percent, respectively.
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Smartphones continue to be a popular choice…