Ahrendts: Getting Groomed to Be the Next Apple CEO?
It was only Tuesday that we learned Burberry CEO Angela Ahrendts was leaving her position in the fashion world to join the Apple (NASDAQ:AAPL) executive team as senior vice president of retail and online stores, but consumers are still reeling from the news, speculating why the highly successful executive would step down from her seven-year reign at one of the world’s top luxury companies in order to become another one of Tim Cook’s minions.
Ahrendts, 53, is currently the best-paid CEO in the U.K., and she has helped Burberry’s sales more than double, to about 2 billion pounds, since she took the helm at the British luxury retailer in July 2006. Mashable reports that annual revenue at Burberry has grown more than 250 percent since 2006, and the price of its stock has risen even further, up 300 percent since Ahrendts’s appointment to CEO.
Despite the significant gains, though, Ahrendts has agreed to leave Burberry for Apple in mid-2014, and now speculators are wondering what kind of incentives package the tech giant promised, as it’s hard to understand why the CEO would want to leave her own high-profile fashion company for a senior vice president role in the tech world.