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2) Is Android’s Dominance History?
According to latest numbers from Kantar Worldpanel, for the first time ever, Apple’s iOS is the majority smartphone platform in the U.S. The company made up 53.3 percent of the market in the four-month period ending November 25, up from 35.8 percent in the same period last year. Google’s (NASDAQ:GOOG) Android, meanwhile, was down to 41.9 percent from 52.8 percent last year.
And there’s further good news for Apple watchers. According to Kantar, of those who bought an iPhone in November, 40 percent were new smartphone buyers. In addition, 27 percent of iPhone buyers transferred from another platform. Read the results of the research in detail.
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