Sustainability at the Oscars: Going Green Can Be Glamorous
Glitz, glamor, and environmental sustainability are on the agenda today at the Oscars. For the seventh year in a row, the organizers of the Academy Awards are adopting “green” practices for Hollywood’s biggest night.
It all started in 2007, when the Natural Resources Defense Council (NRDC) teamed up with the show’s producer Laura Ziskin to reduce the environmental impact of the event. ”By announcing this initiative from such a legendary and respected stage, the Academy is reaching tens-of-millions of people across the world with a message that cleaner, more sensible energy choices and a simple commitment to environmental stewardship are Oscar-worthy endeavors for everyone,” Frances Beinecke, NRDC President said in a press release at the time.
Allen Hershkowitz, a senior scientist at the NRDC, recently sat down with actor Ed Begley Jr. to discuss the greening of the Oscars with Valhalla Entertainment CEO, Gale Anne Hurd. LA Confidential published the interview.
“Everything is sustainable,” Begley Jr. said, calling the event “one of the greenest galas I’ve ever been to.” Hershkowitz said that all the food is “organic and as local as possible.” What isn’t eaten is donated or composted. Timing was perfect for going green back in 2007, Begley Jr. explained. An Inconvenient Truth was up for an Oscar, Leonardo DiCaprio showed up in a hybrid, and suddenly, “it became cool to be green.” But what exactly does “going green” for the Oscars entail? Hershkowitz used his NRDC blog in 2013 to give readers a glimpse into the process.