Will The Crackdown On Google’s Privacy Practices Ruffle The Feathers Of These Top Institutional Shareholders?

Google Inc. (NASDAQ:GOOG)’s privacy practices, according to the Wall Street Journal, are going to be scrutinized by European Union privacy regulators who have proposed a coordinated crackdown before summer, thus escalating European efforts to reshape the manner in which global companies treat user data. France’s privacy watchdog has stated that they and an unspecified number of other European regulators hope to coordinate a “repressive action” against Google, following the company’s failure to give “precise and effective” answers to a warning that all 27 EU national regulators issued during October. They are to vote on the proposal at the end of the month.

Will Google Inc.’s shareholders increase their holdings? They reported owning a total of 246.194 million shares on 12/31/2012. The shares closed at $707.38 on 12/31/2012.

Here are the ten largest positions in Google Inc. at the end of December 31st, 2012.

FMR LLC. held 17,513,069 shares on 12/31/2012 worth $12,388,394,835. This brought the portfolio total to 2.24%.

Vanguard Group Inc. held 11,833,058 shares on 12/31/2012 worth $8,370,468,626. This brought the portfolio total to 1.05%.

State Street Corp. held 10,608,679 shares on 12/31/2012 worth $7,504,367,403. This brought the portfolio total to 1.09%.

Price T. Rowe Associates Inc. /MD/ held 9,457,496 shares on 12/31/2012 worth $6,690,043,567. This brought the portfolio total to 1.96%.

Blackrock Institutional Trust Company N.A. held 7,236,044 shares on 12/31/2012 worth $5,118,632,840. This brought the portfolio total to 1.19%.

J.P Morgan Chase & Co.held 6,386,120 shares on 12/31/2012 worth $4,517,413,597. This brought the portfolio total to 1.57%.

Capital World Investors held 6,314,486 shares on 12/31/2012 worth $4,466,741,138. This brought the portfolio total to 1.66%.

Bank of new york mellon corp held 4,586,974 shares on 12/31/2012 worth $3,244,733,691. This brought the portfolio total to 1.15%.

Invesco Ltd. held 4,016,989 shares on 12/31/2012 worth $2,841,537,698. This brought the portfolio total to 1.5%.

Capital Research Global Investors held 3,895,729 shares on 12/31/2012 worth $2,755,760,799. This brought the portfolio total to 1.32%.

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