Will Target’s Marketing Technique Attract These Top Institutional Shareholders?

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Target Corp.(NYSE:TGT) announced that their Black Friday Sale will open to shoppers at 9 PM on Thursday, November 22. Further, additional “doorbusters” will start 4 AM on Friday, November 23. According to Kathee Tesija, Executive Vice President of Merchandising, “Opening at 9 p.m. gives Target’s Black Friday guests a more convenient way to create an after-dinner shopping event that the entire family can enjoy.”

Will Target Corp.’s shareholders increase their holdings? They reported owning a total of 120.187 million shares on 09/30/2012. The shares closed at $63.47 on 09/30/2012.

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Here are the ten largest positions in Target Corp. at the end of September 30th, 2012.

J.P. Morgan Chase & Co. held 14,184,244 shares on 09/30/2012 worth $900,273,984. This brought the portfolio total to 0.32%.

Bank of New York Mellon Corp. held 8,837,414 shares on 09/30/2012 worth $560,910,677. This brought the portfolio total to 0.21%.

Franklin Resources Inc. held 6,829,144 shares on 09/30/2012 worth $433,445,778. This brought the portfolio total to 0.28%.

LSV Asset Management held 6,082,390 shares on 09/30/2012 worth $386,049,301. This brought the portfolio total to 1.15%.

Robeco Investment Management Inc. held 4,787,381 shares on 09/30/2012 worth $303,855,078. This brought the portfolio total to 1.17%.

Parnassus Investments /CA held 2,535,000 shares on 09/30/2012 worth $160,896,453. This brought the portfolio total to 2.74%.

Charles Schwab  Investment Management Inc. held 2,294,742 shares on 09/30/2012 worth $145,647,278. This brought the portfolio total to 0.4%.

Westend Advisors LLC. held 2,199,907 shares on 09/30/2012 worth $139,628,100. This brought the portfolio total to 4.91%.

Cambiar Investors LLC held 2,194,312 shares on 09/30/2012 worth $139,272,985. This brought the portfolio total to 2.28%.

PNC Financial Services Group Inc. held 2,182,258 shares on 09/30/2012 worth $138,507,918. This brought the portfolio total to 0.4%.

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