Jones Soda Co. (NASDAQ:JSDA) reported its results for the third quarter. Jones Soda develops, produces, markets and distributes a range of premium beverages and related products in the United States and Canada.

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Jones Soda Earnings Cheat Sheet for the Third Quarter

Results: Loss widened to $1.7 million (5 cents per diluted share) from $578,000 (loss of 2 cents per share) in the same quarter a year earlier.

Revenue: Fell 3.1% to $5 million from the year earlier quarter.

Quoting Management: “We are pleased that our strategies to grow our business in our core products coupled with our strategic reinvestment in our sales personnel are taking hold, and we believe we are on track for 2011 to achieve low double digit annual revenue growth in our North American core products compared to 2010. We remain optimistic that demand for our core products will continue as we move into 2012, while operating expense leverage will help create a sustainable business for the long-term with improved bottom line performance.”

Key Stats:

Gross margins fell 3.6 percentage points to 23.5%. The contraction appeared to be driven by falling revenue, as the figure fell 3.1% from the year earlier while costs rose 1.6%.

Revenue has fallen in the past two quarters. In the second quarter, revenue declined 8.4% to $4.9 million from the year earlier quarter.

Competitors to Watch: National Beverage Corp. (NASDAQ:FIZZ), Hansen Natural Corporation (NASDAQ:HANS), Dr Pepper Snapple Group Inc. (NYSE:DPS), Reed’s, Inc. (NASDAQ:REED), PepsiCo, Inc. (NYSE:PEP), The Coca-Cola Company (NYSE:KO), Celsius Holdings, Inc. (NASDAQ:CELH), Coca-Cola Enterprises Inc. (NYSE:CCE), Coca-Cola Bottling Co. Consolidated (NASDAQ:COKE), and Cott Corporation (NYSE:COT).

Investing Insights: Here’s Why Chipotle’s Stock Keeps Winning.

(Company fundamentals provided by Xignite Financials. Earnings estimates provided by Zacks)

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